Tiger Cheers to Bold Beginnings tiger goodies 1

Tiger Cheers to Bold Beginnings promotion for 2023 offers fun games, prizes and more

2023 is scarcely a week away and Tiger Beer is kicking off their ‘Cheers to Bold Beginnings’ campaign ahead of Chinese New Year that offers special limited edition premiums when you purchase selected beverages along with fun activities at locations across Malaysia.

What is the Tiger Cheers to Bold Beginnings promotion about?

To ring in the new year, Heineken, Tiger Beer, Tiger Crystal and Guinness Foreign Extra Stout cans will have special festive livery and if you buy two cartons of Heineken, a carton of Tiger Crystal and 16 cans of Edelweiss beer, you get a special Tiger Gin Rummy Set. 

Tiger Cheers to Bold Beginnings tiger goodies 2

Meet the most desirable collectible for the Tiger Cheers to Bold Beginnings campaign, the piece de resistance, the elusive grail of awesomeness – the Tiger Gin Rummy set in all its glory.

For every RM200 purchase of Heineken, you can get a special Heineken dining set on the house. If you buy a carton of Tiger Beer and a carton of Tiger Crystal or three cartons of Tiger Beer, you can get a limited edition Tiger Ceramic Bowl Set. If you buy RM200 worth of Guinness Foreign Extra Stout or Guinness Draught in a Can, you can get a special Guinness Serving Tray to serve up your tipple in style.

To ring in Chinese New Year 2023, Tiger will be hosting lion dances and visits by the Chinese God of Prosperity at selected coffee shops and food courts. Whenever you pop open a large Tiger, Tiger Crystal, Heineken or Guinness stout bottle, you can check the bottle liner and if you get an A, B, C or Star logo you can win prizes that include everything from a Tiger CNY Bowl set if you collect a dozen ‘C’ logos all the way to a super exclusive 99.9% gold coin if you get the ‘Star’ bottle cap. 

That’s not all as the Tiger Cheers to Bold Beginnings campaign will see Tropicana Gardens Mall in the Klang Valley is done up reminiscent of a slice of Chinatown from now until 30th December 2022, Queensbay Mall in Penang from the 5th of January 2023 and Ipoh Parade from 9th January 2023 where you can prizes including the aforementioned Tiger gin rummy set, Pestle and Mortar Clothing (PMC) gear and more.

For more details check out Tiger’s official page at https://tigercny2023.tigerbeer.com/